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Harry Potter news: (View all Harry Potter news)
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| Scholastic Advert |
CBBC reports that Scholastic, the American publisher of the Harry Potter series, have created an advertising campaign to encourage adults to buy Harry Potter books for themselves. A spokeswomen stated the campaign is designed to "reach out to readers who would not normally pick up a copy of Harry Potter." The adverts will appear in magazines and contain words from the books. One advert features a tattooed biker with the words "Flying cars. Fire Whiskey. Death Eaters" with "We all have our reasons. What's yours?"
Click here to see the advert - thank you to CBBC |
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